We’re thrilled to spotlight Ross McArthur, Co-Founder of Follow The Deal, in his recent guest appearance on the REI Marketing Secrets podcast, hosted by Trevor Oldham. The episode, titled “Using Real Estate Investing To Leave Your Corporate Job,” dives into Ross’s transformation from tech executive to full-time real estate investor—and how smart marketing and business strategy played a key role in his success.
In this episode, Ross pulls back the curtain on what it takes to build a thriving real estate business, starting from small multifamily deals and scaling into a flipping operation that averages 30 projects a year. He shares how treating investing like a business—not a hobby—allowed him to grow with purpose and ultimately walk away from corporate life for good.
Ross and Trevor discuss the benefits of passive investing, why cash flow and forced appreciation should be the foundation of any multifamily strategy, and how operating in secondary markets can uncover better deals. Ross also reveals why his team built an in-house property management arm and how that decision has streamlined operations and improved investor returns.
This conversation isn’t just about growing units or scaling revenue—it’s about mindset, systems, and creating long-term wealth through consistent, intentional action.
