We’re excited to feature Ross McArthur, Co-Founder of Follow The Deal, on the Diary of an Apartment Investor podcast, hosted by Brian Briscoe. In the episode titled “EXP – One Bite at a Time With Ross McArthur,” released on June 7, 2024, Ross shares the realities of building a multifamily investing business from the ground up—one calculated move at a time.
In this candid and informative conversation, Ross walks through the early-stage challenges of breaking into multifamily real estate, including deal analysis, raising capital, and managing properties effectively. With over 800 units under management and a portfolio valued at more than $55 million, Ross offers a practical, step-by-step breakdown of how he and his team scaled their operation while staying focused on smart, sustainable growth.
The episode covers key insights around team-building, process improvement, and what it really takes to move from small deals to larger apartment syndications. Ross also shares lessons on navigating self-management vs. third-party property management, and why thinking “one bite at a time” is the mindset that leads to long-term success.
Whether you’re just starting out or looking to scale, this episode is packed with actionable advice, personal experience, and the kind of no-fluff insight that’s become a hallmark of the Diary of an Apartment Investor podcast.